Simply put, dynamic DOOH content refers to ads that change depending on the current context of each screen location, and who is in front of the screen.
This type of messaging may also include user-generated content (UGC) and more complex experiential campaigns. All that makes dynamic DOOH ads more relevant than standard DOOH advertising.
team voodooh
team voodooh
with our combined experience within digital outdoor advertising, we understand the complexities of content management, dynamic campaign delivery, and the day-to-day operational aspects of digital out-of-home better than anyone.
Keith
Keith launched his first screen in 1999 and was immediately struck with the intelligent and creative potential of screen-based media. He has been involved in the tech, operations, creative, and delivery aspects of the digital OOH industry since its inception, working closely with suppliers, clients, creatives, agencies and media owners to continue to unlock the capabilities of the medium.
Martin
Martin switched his technology skills to Digital OOH in 2004, and has been quietly integral to many of the landmark developments in the space ever since. Whether supporting the tech behind out-of-home screen networks, developing content deployment systems with leading software and production houses, or delivering media firsts with the industry’s major players, Martin is the industry go-to man!
Savvas
With more than 18 years’ experience across digital media, Sav’s career has spanned TV & Film Advertising, Live Broadcast and Digital Out-of-Home. Within each industry he has pioneered creative and technical concepts, combining them to repeatedly produce and deliver award-winning work. A true digital veteran, Sav’s combination of skills, passion and experience are unmatched.
Tina
Tina has enjoyed a long and varied career in both private and public companies but media, specifically digital, is her first love. Organised, pragmatic and entrepreneurial, Tina is a ‘dotcom’ veteran who has been involved in multi-million pound fundraises and AIM floats, specialising in growing business start-ups to maturity.
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Avideveloper
Avi
developer
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Callamdesigner
Callam
designer
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Thomcampaign support
Thom
campaign support
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Bellaadministrator
Bella
administrator
we’re not a one-trick pony!
talk to us to see how else we may be able to help you realise your ambitions within digital out-of-home.
white label
services
let us work with you behind the scenes to co-develop and deliver your next interactive, data-integrated or programmatically triggered campaign, leaving you to win the awards!
dynamic content
production
brief us on your next idea, work with us to understand the art of the possible, and then leave it to us to create, develop and deliver your campaign concept from start to finish.
technical
consulting
whether you’re a media owner, tech agency, supplier, or systems integrator utilise our industry knowledge, experience and technical skill to help fast-track your next project.
bespoke
services
we’ll scope out those custom behind-the-scenes applications and systems to improve, strengthen and streamline your day-to-day digital operations and delivery processes.
digital magic
Twitter / Oscars
In live streaming from Los Angeles Hollywood Red Carpet to New York Times Square
Talk Radio
In online content portal allowing radio presenters to write live copy based on their listeners opinions
Creativity Is Great
In live-time copy and image submission, with live loop override mechanism
Concur
In real-time traffic speed analysis
Ghostbusters
In mobile-to-screen gamification
Black Swan Data
In Twitter social influencer analysis with evolving leader-board
Biborg Mobile Game
In mobile-to-screen gamification with live leader-board
Clear Channel Cannes
In end-to-end management of all digital clients, creative development and hardware partners
Timex Group
In live-time sponsorship
Buzz Radar
In Cannes Lions Twitter analysis and live sentiment dashboard
British Airways
In real-time traffic speed analysis and triggering, with live reporting tools
Justin Bieber
In live radio-to-screen integration
Polaroid
In moderated user-generated content
RWC Periscope
In live-time social media streaming
Quividi
In camera-based audience analysis with curated user-generated content
Ice Cream Smile
In sentiment analysis with associated reward mechanismcontact voodooh
for more information please feel free to contact a member of the team
t: 0203 3030231
e: info@voodooh.com
Marcar House
13 Parkshot, Richmond,
Surrey TW9 2RG